Digital Marketing Manager

Posted 15 November 2023
Salary £35000 - £45000 per annum
Job type Permanent
Discipline Marketing
Contact NameMillie Poat

Job description

An industry leader in digital signage and self-service interactive solutions is looking for a Digital Marketing Manager to join their growing team and lead overall marketing initiatives, web leads, customer engagement, brand identity, and website improvements. They are a company which is changing the game of how people interact with public spaces, and want to bring on board a creative and strategic manager to support their incredible growth.

Location: Leicester (Hybrid/Remote)
Salary: £35,000 to £45,000 DOE

What are they looking for?
  • An excellent overall understanding of branding and marketing principles and must be able to work independently as well as within a team environment
  • A self-starter with the ability to think innovatively about how to create marketing initiatives and campaigns to drive web traffic, engagement, and converting traffic to leads
  • SEO/SEM: Extensive knowledge of SEO and Google AdWords best practices, tools, competitive and keyword analysis, back-links, and improving search rankings and visibility
  • Creative mindset, positive attitude, enterprising person, high-energy, strong leader
  • Monitoring and analysing campaign effectiveness
  • Create a strong sense of brand identity across digital channels
  • Website architecture and design
  • Creating quarterly and monthly content calendars
  • Organising and assisting with trade shows
  • Driving the creation of various content (newsletters, blogs, social media articles, etc), managing internal and external resources to drive the marketing plan
  • Strategising to deliver an evolving plan for digital marketing campaigns

And what do you get in return?
  • The ability to work for a growing company that welcomes innovation
  • Competitive salary and benefits based on your abilities, with performance-based bonuses
  • Flexible work environment and hybrid working
If you are interested, please apply via the link.