Digital Marketing Manager

A leading technology company is seeking a Digital Marketing Manager to join their growing team and lead overall marketing initiatives, web leads, customer engagement, brand identity, and website improvements.

They are an innovative brand which is changing the game of how people interact with public spaces, and are looking to bring on board a creative and strategic digital lead to support their incredible growth.

Location: Leicester (Hybrid, Flexible)
Salary: £35,000 to £45,000 DOE

What are they looking for?

• An excellent overall understanding of branding and marketing principles and must be able to work independently as well as within a team environment
• A self-starter with the ability to think innovatively about how to create marketing initiatives and campaigns to drive web traffic, engagement, and converting traffic to leads
• SEO/SEM: Extensive knowledge of SEO and Google AdWords best practices, tools, competitive and keyword analysis, back-links, and improving search rankings and visibility
• Creative mindset, positive attitude, enterprising person, high-energy, strong leader
• Monitoring and analysing campaign effectiveness
• Create a strong sense of brand identity across digital channels
• Website architecture and design
• Creating quarterly and monthly content calendars
• Organising and assisting with trade shows
• Driving the creation of various content (newsletters, blogs, social media articles, etc), managing internal and external resources to drive the marketing plan
• Strategising to deliver an evolving plan for digital marketing campaigns

And what do you get in return?

• Competitive salary and benefits based on your abilities, with performance-based bonuses
• Flexible work environment and hybrid working
• A supportive, dynamic team environment and the opportunity to make a significant impact within the business

If you are interested in this fantastic opportunity to lead a growing marketing team at a vibrant company, please apply via the link.