Sales and Marketing Lead

Posted 30 August 2023
Salary £35000 - £45000 per annum
Job type Permanent
Discipline Marketing
Contact NameKate Haxhia

Job description

A leading digital design agency based in Birmingham are looking for a Sales and Marketing Lead to join their team. As the company's  Sales and Marketing Lead, you will drive growth through unique value, data-driven strategies using CRM and analytics, and seamless client experiences. They are looking for someone with similar expereince in an agency background and a passion for sales!

Location: Birmingham (Hybrid)
Salary: Up to £45,000 per annum (+ uncapped OTE) 


  • Master the company's value proposition, guiding informed and resonant marketing strategies.
  • Collaborate on sales and marketing strategies, refining them based on insights and market changes.
  • Analyse databases to identify potential customers aligned with the company's profiles, with strong purchase intent.
  • Manage sales and marketing automation workflows, driving lead generation and conversion.
  • Nurture leads matching ideal customers, ensuring a robust sales pipeline.
  • Measure and optimise sales efforts, achieving targets with analytics-driven strategies.
  • Present findings, secure stakeholder approval, and manage feedback for compelling proposals.
  • Align sales, marketing, and delivery for seamless execution and client satisfaction.
  • Cultivate relationships with industry prospects for impactful sales outcomes.
  • Work with Client Services Manager to identify upselling and cross-selling opportunities.
  • Utilise client feedback to refine sales strategies and services.
  • Represent the company at industry events, webinars, and workshops.

Ideal Candidate:

  • Bachelor's degree in Marketing, Sales, Business, or related field.
  • Combined strategic and practical background in sales or marketing roles.
  • Proven track record of effectively executing account-based marketing and selling strategies.
  • Outstanding written and verbal communication abilities.
  • Self-driven, proactive, and capable of leading independent initiatives.
  • Possess a positive attitude and a solution-oriented mindset.
  • Good understanding of account-based marketing and account-based selling.
  • Use of HubSpot or equivalent CRM/Marketing automation tools.

If this is of any interest to you at all please apply via the link or email your CV to!