Job Specification: Sales Team Lead - Cyber Security SaaS (Hybrid, Leeds)

About the Role

We are seeking a driven and dynamic Sales Team Lead to head our growing commercial team and accelerate revenue across our clients cyber security SaaS portfolio. This role blends hands-on sales leadership with strategic ownership of pipeline growth, team performance, and customer success. You will play a pivotal role in shaping our sales culture, scaling our processes, and driving adoption of our security solutions across mid-market and enterprise accounts.
This is a hybrid role based in Leeds, requiring regular collaboration with the team on-site.

Key Responsibilities

Leadership & Team Management

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  Lead, coach, and develop a team of SDRs and Account Executives to meet and exceed monthly and quarterly revenue targets.
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  Conduct regular 1:1s, pipeline reviews, and performance tracking.
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  Onboard new team members and uphold a high-performance sales culture.
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  Provide real-time feedback and coaching on calls, demos, and deal progression.

Sales Strategy & Execution

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  Own and refine the sales playbook, messaging, and go-to-market motions for our cyber security SaaS products.
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  Manage pipeline forecasting and reporting; ensure CRM hygiene and accurate data in HubSpot/Salesforce.
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  Collaborate with Marketing to shape lead-gen campaigns and optimise funnel conversion.
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  Work closely with Product and Customer Success to align on solution value, market needs, and customer outcomes.
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  Drive outbound and inbound sales excellence, identifying new verticals and growth opportunities.

Revenue & Performance Management

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  Lead the team to consistently achieve and exceed revenue goals.
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  Analyse performance data to identify trends, blockers, and opportunities for improvement.
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  Support AEs on strategic deals, negotiation, and deal closure.
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  Improve win rates through structured qualification (MEDDIC/BANT) and value-driven selling.

Required Skills & Experience

Essential

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  Proven experience leading or mentoring a B2B SaaS sales team (Team Lead, Senior AE, Sales Manager or similar).
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  Strong knowledge of cyber security, cloud security, or adjacent technology sectors.
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  Demonstrated success in a target-driven environment with consistent overachievement.
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  Excellent communication, coaching, and stakeholder management skills.
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  Experience with modern CRM and sales tools (e.g., HubSpot, Salesforce, Gong, Outreach).
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  Strong understanding of full sales cycle: prospecting → qualification → demo → negotiation → close.

Desirable

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  Experience selling into mid-market/enterprise accounts.
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  Familiarity with channel/partner sales models.
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  Understanding of compliance frameworks (ISO 27001, SOC2, NIST).
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  Certifications or training in cyber security or sales methodologies.

Personal Attributes

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  Motivational leader with a growth mindset.
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  Commercially astute, analytical, and data-driven.
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  Comfortable in a fast-growing, high-velocity SaaS environment.
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  Customer-centric approach with a passion for solving security challenges.

Benefits

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  Competitive salary + strong commission structure.
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  Hybrid working with a central Leeds office.
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  Opportunities for career progression as the team scales.
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  Training and certifications in cyber security and leadership.
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  Pension, health benefits, and flexible working options.