SEO Lead
A fast-growing performance marketing business is hiring an SEO Lead to drive the growth of a high-performing affiliate portfolio across multiple international markets.
This is a strategic, hands-on leadership role where you'll own SEO performance across multiple content-led websites, launch new affiliate projects from the ground up and lead a team of SEO Content Managers. You'll have genuine ownership over strategy, execution and commercial outcomes while working closely with some of the world's largest publishing partners.
Role: SEO Lead
Salary: Up to €85,000
Location: Berlin, hybrid working
What you'll be doing
* Own the SEO strategy across a portfolio of high-performing affiliate websites
* Launch new affiliate sites from concept through to go-live across multiple markets
* Drive both on-page and off-page SEO performance to increase rankings, traffic and revenue
* Develop and execute content-led SEO strategies that deliver long-term organic growth
* Lead backlink acquisition and link-building campaigns to strengthen domain authority
* Manage relationships with publishers, agencies and external partners
* Identify new market opportunities through keyword research, competitor analysis and market sizing
* Lead, mentor and develop a team of SEO Content Managers
* Work closely with Product, Content and commercial teams to prioritise high-impact SEO initiatives
What you'll need
* Proven experience leading SEO strategy within affiliate marketing, publishing or high-growth digital businesses
* Strong leadership experience with a track record of managing and developing SEO teams
* Excellent knowledge of content-led SEO, on-page optimisation and off-page SEO strategies
* Hands-on experience running successful link-building campaigns
* Strong commercial understanding of how SEO drives traffic, conversions and revenue
* Native German and fluent English, with the ability to work confidently across both languages
* Strong analytical skills with the ability to prioritise work based on commercial impact
* Comfortable operating within fast-paced, entrepreneurial environments
* Experience working with publishers or publisher partnerships would be highly advantageous
* Experience within iGaming or affiliate marketing is highly desirable, although not essential
* This is not a purely technical SEO role. The ideal candidate will have a balanced background across content strategy, leadership and commercial SEO.
This role would suit an experienced SEO leader who enjoys building content-led growth strategies, leading high-performing teams and taking full ownership of SEO performance across a growing international affiliate portfolio.