2026 product salary guide.

Hiring product talent in 2026? Our 2026 product salary guide includes salary benchmarks across product management, product marketing and category roles. Use it to guide hiring decisions, support salary planning and gives candidates clear insight into what the market’s paying.

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Download our 2026 product salary guide.

 

To get started, fill out the form below to access product salary benchmarks for 2026, 2025 comparisons, 2027 projections and insights to help you hire and retain top product talent.

FAQS

Product salary guide FAQs.

This guide is for employers hiring across product, category, and product marketing teams, as well as professionals working in product-led roles. Whether you're growing a product function or planning your next career move, this guide is for you.

You’ll get up-to-date salary benchmarks across product management, marketing, and category leadership roles. It helps you hire, retain, or progress with confidence in a competitive and fast-changing product market.

The guide includes roles such as Chief Product Officer, Head of Product, Product Manager, Product Owner, Product Marketing Manager, Head of Category, and Brand Manager. It spans entry-level through to senior leadership positions.

The projected average salary for product roles in the UK in 2026 is around £82,902. This estimate is based on 2025 salary benchmarks combined with expected annual pay growth of approximately 3%, supporting businesses in scaling their product teams and offering fair compensation.

Salaries are rising due to demand for product-led growth, cross-functional delivery, and data-driven decision-making. Businesses are investing in product and category talent who can drive user adoption, retention, and commercial performance.

Yes. We offer a tailored salary benchmarking service for product, marketing, and category roles. Whether you're building a team or reviewing salaries, we provide accurate, role-specific data. Find out more here.

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