Head of communications job description.

Looking for a head of communications job description that clearly outlines what the role involves? Whether you're hiring for a senior comms leader or exploring your next step in corporate communications, this guide covers responsibilities, required experience, salary expectations, and long-term progression.

Table of contents

    What does a head of communications do?

     

    A head of communications oversees the messaging strategy across all public-facing and internal channels. This includes media relations, executive comms, internal messaging, crisis comms, and employer branding.

     

    They set the tone for how a company communicates — not just to the press, but also to customers, employees, investors, and other stakeholders. The role typically includes managing PR teams or agencies, advising senior leadership, and ensuring that messaging is clear, consistent, and aligned with company goals.

     

    For employers, this role provides strategic leadership across all communications touchpoints. For candidates, it’s a chance to drive messaging at an organisational level and shape public perception.

     

    Key responsibilities of a head of communications.

     

    Responsibilities will vary based on the business, but most heads of comms will lead across: 

    • Developing and delivering company-wide communication strategies

    • Leading media relations and managing external press engagement

    • Overseeing internal communications and employee messaging

    • Supporting executive communications, including speeches and public statements

    • Advising senior stakeholders on tone of voice, narrative, and reputation

    • Managing crisis communication plans and reputation risk mitigation

    • Overseeing agency relationships and managing external consultants

    • Collaborating with HR, brand, legal, and investor relations teams

    • Ensuring consistency of messaging across all owned, earned, and shared channels

    • Measuring communication effectiveness and reporting performance

    This is a strategic leadership role that often sits at the intersection of marketing, people, and operations.

     

    Skills and requirements for a head of communications.

     

    This is a senior-level role that demands strong leadership, stakeholder influence, and cross-functional planning. Common requirements include:

    • 8+ years of experience in communications, PR, or corporate affairs

    • Experience managing internal and external communications at scale

    • Proven ability to handle crisis comms and complex stakeholder messaging

    • Strong writing, editing, and storytelling ability

    • Experience working with executive teams, spokespeople, or media training

    • Familiarity with reputation management tools and media monitoring platforms

    • Ability to lead teams or agencies, manage budgets, and prioritise messaging under pressure

    • Confidence working across departments — especially HR, legal, and brand

    • Experience delivering comms strategy in regulated or high-stakes sectors is a bonus 

    Most employers value strategic thinking, commercial awareness, and trusted judgment over formal qualifications.



    Average salary for a head of communications.

     

    In the UK, the average salary for a head of communications typically ranges from £65,000 to £90,000, depending on experience, industry, and scope of responsibility.

    • Smaller or regional businesses may offer between £65,000 and £75,000

    • Larger organisations or those in high-profile sectors such as finance, tech, or public sector often pay £80,000 to £90,000 or more

    • Some roles may include bonus schemes, LTIPs, or equity

    Salary will vary significantly based on team size, stakeholder exposure, and whether the role includes global communications or policy responsibility.



    Career progression for a head of communications.

     

    This role is typically the last step before entering executive leadership. Many move on to lead corporate affairs or oversee the full marketing and communications function. A typical path includes:

     

    PR or communications manager

     

    Leads earned media or messaging for specific campaigns or departments.

     

    Senior communications

     

    Manages reputation, advises leadership, and owns internal and external narratives.

     

    Head of communications

     

    Leads strategy, manages stakeholders, and oversees teams and agencies across all communication channels.

     

    Communications director

     

    Owns messaging across the entire business, often with budget responsibility and board-level exposure.

     

    Chief communications officer (CCO)

     

    Leads corporate reputation, investor messaging, crisis comms, and global communications. Often a key advisor to the CEO.

     

    Some also pivot into public affairs, ESG communications, or strategy and transformation roles, depending on industry direction.

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    salary guide

    Our UK marketing salary guide.

    Recruiting for a head of communications or preparing for your next senior move? Our 2025 UK marketing salary guide includes salary benchmarks for comms roles, media and stakeholder insights, 2024 salary shifts, and 2026 projections to help you plan ahead. Whether you're hiring or applying, it's built to support confident, data-informed decisions.

    FAQS

    Head of communications FAQs.

    They lead all aspects of internal and external communication, including media relations, corporate messaging, employee engagement, crisis planning, and executive communications. The role ensures consistent messaging across every public-facing and internal touchpoint.

    It often includes both. A head of communications typically oversees external PR and media activity while managing internal messaging — especially during change, growth, or crisis situations.

    In the UK, most earn between £65,000 and £90,000, depending on sector, team size, and location. Senior roles in London or regulated industries can exceed this range, especially with performance-related bonuses.

    A communications director usually sits at a more senior level, with wider responsibility across corporate affairs, investor relations, or global messaging. A head of communications may focus more directly on team leadership, tactical delivery, and national strategy.

    They often report to the CMO, CEO, or COO. In larger organisations, they may work alongside brand, legal, HR, and investor relations teams, acting as a key voice in strategic planning.

    Sectors like tech, finance, public services, SaaS, health, energy, and consumer goods all hire heads of communications to manage external perception and internal alignment — particularly during growth, change, or public scrutiny.

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